I make ambitious ideas work at scale.

I’m Scott Schmidt. For more than 25 years, I’ve led digital, marketing, creative, and technology operations across complex organizations. I build the teams and systems that turn strategy into measurable results, including practical ways to put AI to work.

25+years leading digital and operational change
340professionals in a global CX technology organization
$50Mannual marketing and creative budget managed
5,000+hours of manual work eliminated through automation

Selected work and results

I’ve helped leaders set priorities, made complex work easier to deliver, and built systems that let teams work at scale.

AI for business development

At McDermott Will & Schulte, translated technical AI initiatives into a business-facing maturity framework for executive leaders and led a pilot that surfaced client signals across six major accounts.

Pilot across six major client accounts

Client experience technology at scale

At PwC, shaped the organization and operating rhythm for a 40-person onshore and 300-person offshore client experience technology team, connecting platform work to firmwide needs.

340-person global organization

Creative operations and automation

Led operations for PwC’s 110-person Creative Group, modernized workflows, and oversaw automation that eliminated more than 5,000 hours of manual work.

$3M in annual savings from the offshore model

Big ideas need an operating model.

I connect business priorities, people, process, and technology. That foundation helps organizations modernize delivery and adopt AI where it solves a real problem.

Start with the business problem

Define the outcome, the decision makers, and the measure of success before scaling a solution.

Design the operating model

Connect people, process, platforms, and governance so teams can adopt the change.

Make progress visible

Bring clarity to priorities and tradeoffs, remove bottlenecks, and keep delivery tied to measurable results.

Across digital, creative, and technology roles, I’ve built teams and systems that help organizations deliver.

At PwC, I moved from digital platforms to creative operations to client experience technology. Each role had a different mandate and scale.

McDermott Will & Schulte

Director, Marketing, Communications & Business Development Operations

Coordinated AI, business development, and communications initiatives; translated technical work into an executive-facing maturity framework; and piloted client-signal monitoring across six major accounts.

PwC · Client experience technology

Senior Director, Client Experience Solutions Leader

Designed the structure and led operations for a 40-person onshore and 300-person offshore technology organization. Shaped the Salesforce roadmap and governance to connect platform capabilities to firmwide CX needs.

Helped develop sales-enablement automation used in the redesign of more than 150 consulting offerings, saving thousands of hours.

PwC · Creative operations

Creative Operations Leader, Creative Group

Ran operations for a 110-person Creative Group, leading a 15-person operations team and more than 150 offshore professionals while managing a $50M marketing and creative budget.

Modernized work management and digital asset workflows. Automation eliminated 5,000+ hours of manual work; the offshore model delivered $3M in annual savings.

PwC · Digital marketing

Senior Digital Manager, US & Global Online Marketing

Led digital and brand budgets, resourcing, and major web programs. Directed a firm website redesign spanning more than 3,000 pages and helped create a new way to present CEO Survey findings online.

Bear Stearns

e-Commerce & digital delivery

Led web and application programs serving internal teams and financial services clients.

View full résumé (PDF)

Why the American Heart Association matters to me.

$220k

In memory of my dad, I’ve raised $220,000 for the American Heart Association. In 2016 and 2017, I was the face of the 12,000-person Wall Street Run & Heart Walk.

That commitment has stayed with me throughout my career.

Scott standing beside his image on an American Heart Association Wall Street Run and Heart Walk campaign banner
Wall Street Run & Heart Walk

Let’s talk about what you’re building.

I’m exploring roles in digital, marketing and creative operations, and business transformation, with opportunities to lead teams and put AI to practical use.